Marketing Strategy

“How’d you hear about us? How’d you hear about us?”

This is a question that’s been driving business owners batty for generations.

Nineteenth century Philadelphia retailer John Wanamaker supposedly said “Half the money I spend on advertising is wasted; the trouble is I don’t know which half.”

At Mid-West Family we have a proven marketing system designed to bring R.O.I. to local businesses.

I say proven and I literally mean PROVEN. We have an incredibly successful track record with HUNDREDS of local businesses that we’ve helped build into great local brands.


We will walk you through our proven system and how it works, but most importantly we’ll learn “why you?”  Why do people come to you?  What’s going on in their world right before they reach out to you?

Ask anyone and they’ll say the best advertising is “Word of Mouth.”

Well radio advertising is Word of Mouth on Steroids!

You can’t control word of mouth; who they tell and most importantly what they say, but with radio we CAN control the message.

Simply put, it’s saying the right thing, to the right people, and doing it enough times to make a difference.

We will build your business by telling your story the way it needs to be told to the people you’d like to tell.

So tell me, “why you?”